OPSU Announces 73rd Annual OPSU Dr. Jerry and Gwen Martin Bull Sale

Oklahoma Panhandle State University is excited to announce the 73rd Annual OPSU Dr. Jerry and Gwen Martin Bull Sale, a time-honored tradition that continues to shape the livestock industry. Established in 1952 by Milton England, the OPSU Bull Test remains the longest-running program in the United States. Over the years, Dr. Jerry and Gwen Martin dedicated countless hours and effort to ensuring the program’s continued success, preserving its legacy, and maintaining its excellence. Their commitment kept the bull test running for over five decades. The sale will be at the Milton England Activity Center on February 25th, with lunch served at noon and the sale beginning at 1 PM.

“The Bull Test sale is a Super Bowl-type event for the Animal Science Department. Back in September, some of the best genetics from across the state came to OPSU,” stated Dean Tracy Kincannon. “Now, some of the very best producers will come and feel confident the genetics they are adding to their operation will add value, making the Dr. Jerry and Gwen Martin performance Bull Sale one of the best in the state.”

The sale will feature top-tier bulls from Angus, Red Angus, Hereford, and Charolais breeds. These bulls have undergone a rigorous 112-day test, which began with their arrival in September and an official weigh-in on October 8th. The program ensures that only the highest-performing bulls are offered for sale, providing buyers with reliable genetic data and performance insights. Precision breeding and genomic technology advancements have transformed the selection process, allowing producers to invest in bulls with highly targeted traits, including improved meat quality and disease resistance. With science-backed assurances, buyers can make informed decisions that will yield sustainable benefits for their herds.

We are proud to highlight the outstanding contributions of our bull producers. Last year, a top bull was sold for an impressive $10,000. A small percentage of the proceeds from this sale will go toward supporting the continuous improvements of our bull test program at OPSU. Beyond its role in the livestock industry, the OPSU Dr. Jerry and Gwen Martin Bull Sale is a premier educational opportunity for students in the College of Agriculture, Science, and Nursing. Students gain real-world experience in genetics, business management, and event coordination through hands-on involvement. Their contributions include animal care and preparation, genetic data analysis, marketing, auction logistics, customer relations, financial management, and professional networking.

The OPSU Foundation houses a fund account for donors to contribute during the Bull Sale. This year, support will go towards the purchase of a new chute. This dedicated account allows for donations that directly aid in improving the program’s infrastructure. We are deeply grateful for the ongoing community support and commitment to the growth of the OPSU Dr. Jerry and Gwen Martin Bull Sale.

Strategic partnerships with the Oklahoma Angus Association, Hansford County Vet Hospital, and Matt C. Sims Auction, Inc. further strengthen the sales’ success. These collaborations provide industry expertise, marketing reach, and logistical support, ensuring a seamless and professional event. Additionally, local sponsors and media partners are vital in maximizing visibility and attendance.

“We would like to extend our heartfelt thanks to all the producers who have consigned bulls to the OPSU Dr. Jerry and Gwen Martin Bull Sale. Your commitment and dedication to quality cattle continue to make this event successful”, stated Dr. Crystal Tolle. “A special thank you to Matt Sims Auction for their exceptional work in picturing, cataloging, and auctioning the bulls with the professionalism that has become synonymous with their name. We are also incredibly grateful to Robbie Johnson, Cooper Slavin, and Dawson Strecker for their diligent care and attention to the bulls in the lead-up to the sale. Your hard work ensures these animals are in prime condition.”

Those interested in receiving a catalog and performance reports should contact Dr. Tolle at 580-349-1507 or by email at Crystal.Tolle@opsu.edu. The online catalog can be found here.