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Academics


Comprised of three distinct colleges, Oklahoma Panhandle State University accepts a diverse collection of students from all educational backgrounds. The programs of study offered at OPSU lead to nearly 60 different baccalaureate and associate degrees. In addition to the baccalaureate opportunities, OPSU offers several pre-professional studies in selected fields. OPSU strives to enrich its student's lives educationally, personally, and socially. It is the hope that students matriculating at OPSU will receive life-long learning experiences that meet their needs, personally and vocationally.

Program Info

Program

Business Administration - Marketing
B.B.A. (Bachelor of Business Administration)

Faculty Contact

Photograph of Hitch, Dr. Sara
Hitch, Dr. Sara
Title: Department Chair and Associate Professor of Business Administration
Office: CH 201A
Phone: 580.349.1442
Email: Email Web Form

Requirements

Total Hours: 124
  • General Education Requirements 41
  • Business Core 36
    • Acct 2103-Financial Accounting
    • Acct 2203-Managerial Accounting
    • Badm 2123-Microeconomics
    • Badm 3123-Business Law I
    • Badm 3173-Business Communications
    • Badm 3613-Statistics
    • Badm 4603-Business Ethics
    • Cis 2013-Information Systems for Business
    • Cis 2223-Micro Applications
    • Fin 3773-Business Finance I
    • Mgmt 3813-Principles of Management
    • Mktg 3913-Principles of Marketing
  • Co-requisite Requirements
    • (may be used for General Education requirements)
    • Econ 2113-Principles of Macroeconomics
    • Math 1513-College Algebra
  • Marketing Concentration 12
    • Select 12 hours from the following:
    • Mktg 3443-Consumer Behavior
    • Mktg 3923-Professional Selling
    • Mktg 3973-Advertising
    • Mktg 4023-Retailing
    • Mktg 4113-E-Commerce
    • Mktg 4973-Purchasing
    • Mktg 4993-Marketing Research
  • Business Capstone Courses 3
    • Mgmt 4893-Small Business Management OR Mgmt 4983-Strategic Management and Business Policy OR Mktg 4983-Strategic Marketing Management
  • School of Business Electives 9
  • Other Electives 23
    • Sufficient courses to bring upper level hours to 40 credit hours and total to 124 semester hours for graduation. These hours may be applicable toward a minor in any field that offers a minor.